Hitman's Pontiac Trans Am Site - Yellowbird Edition

I have gathered some information about the YellowBird Edition Esprit that replaced the RedBird Edition from 1978 and 1979. Here is a little of what I know about the YellowBird. The YellowBird Edition Firebird Esprit (Code W73) was released in 1980 and was the last of three color schemes for the Esprit. It replaced the RedBird Edition Firebird from 1978 and 1979. Unfortunately, there was any production numbers of how many of these cars were produced. Pontiac had a hard time keeping track of cars in the late 70's let alone what color the cars were or even some of these Specialty cars. Here is what the "YellowBird" Edition Firebird had for options:

EXTERIOR
- YELLOWBIRD YELLOW EXTERIOR UPPER (COLOR 56)
YELLOW ACCENT LOWER (COLOR 37)
- YELLOW DOOR HANDLE TAPE
- BLACK LENS TAILLAMPS W/ YELLOW HORIZONTAL RIBS
- ROMAN RED GRILLE LINER WITH RED BIRD GRILLE TEXTURE
- GOLD STRIPING
- BRIGHT GOLD YELLOW BIRD GRAPHICS, FRONT, REAR AND SAIL PANEL
- GOLD FRONT END PANEL V CREST
- YELLOWBIRD CAST ALUMINUM WHEELS

INTERIOR
- AVAILABLE TRIMS ARE CAMEL TAN CLOTH (62B)
- CAMEL TAN FORMULA STEERING WHEEL RIM, HORN BUTTON
- GOLD ENGINE TURNED I.P. APPLIQUE
- CAMEL TAN CUSTOM SEAT BELTS
- GOLD INTERIOR EMBLEMS, STEERING WHEEL EMBLEM, SHIFT KNOB EMBLEM

Here is what the Pontiac Dealer Bulletin dated July 27, 1979 had to say about the YellowBird Firebird:

THE 1980 YELLOWBIRD (UPC CODE W73) REPLACES THE REDBIRD. IT IS AVAILABLE ON THE ESPRIT ONLY.
THE YELLOWBIRD COMES STANDARD WITH THE FOLLOWING EQUIPMENT:

- YELLOWBIRD YELLOW UPPER BODY COLOR #53
- YELLOW ACCENT COLOR #37
- GOLD STRIPING AND YELLOW BIRD DECALS
- GOLD FRONT END CREST
- YELLOWBIRD COLORED CAST ALUMINUM WHEELS
- BLACK TAIL LAMP LENS WITH YELLOW HORIZONTAL RIBS
- CAMEL TAN INTERIOR SEAT TRIM AND SEAT BELTS
- CAMEL TAN FORMULA STEERING WHEEL WITH GOLD SPOKES
- GOLD ENGINE TURNED INSTRUMENT PANEL APPLIQUE

THE YELLOWBIRD SHOULD BE VERY APPEALING TO FEMALE PROSPECTS. IN THE FIRST QUARTER OF 1978 30% OF ALL FIREBIRDS SOLD WERE SOLD TO WOMEN. IN ADDITION, AS MANY AS 40% OF THE "SPECIALTY BIRDS" HAVE BEEN SOLD TO WOMEN IN THE PAST. THE YELLOWBIRD IS TRULY UNIQUE IN THE MARKET. IT IS A GREAT OPPORTUNITY TO INCREASE FLOOR TRAFFIC AND SALES. ORDER ONE TODAY FOR YOUR SHOWROOM DISPLAY.

Hopefully this will answer some questions on what exactly a YellowBird Edition Firebird was optioned with.

(Photos Courtesy of Owner Brenda Smith)